April 19, 2024

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Steve Magnante Explains Why The AMC Rambler Classic Was Subversively Cutting Edge

Steve Magnante Explains Why The AMC Rambler Classic Was Subversively Cutting Edge

The auto historian discusses why innovations like the aluminum block engine created the utilitarian Rambler so unexpectedly present day.


In contrast to Motor City’s Significant A few, American Motors Corporation was a small business functioning on a restricted funds. From the late-1950s, AMC took on its level of competition by supplying scaled-down cars and trucks with advanced options. The Rambler Traditional was a person of individuals cars and trucks, and famous YouTuber Steve Magnante talks in-depth about this vintage vehicle in a Bernardston, Massachusetts junkyard.


View as Steve analyzes why this unassuming automobile is so deceptively modern.


During the late 1950s and early 1960s, AMC mounted a advertising and marketing campaign towards the total-sized cars—the “dinosaurs”—that Standard Motors, Ford, and Chrysler generated. Notable AMC cars and trucks of this period of time involved the compact 1962 Rambler American and the intermediate-sizing 1962 Rambler Common. Steve tells us that sales for the latter were vastly effective, with 442,344 of these cars and trucks marketed.

Similar: This Is Why The 1960 AMC Rambler Was A $1 Billion Car

3 sequence have been accessible for the 1962 Traditional: the Deluxe, Custom made, and the 400. The automobile that Steve discusses is a Deluxe. Equally it and the 1962 Rambler Typical Custom made had 195 cu. in. Inline-6 cylinder iron block engines since AMC scrapped the 250 V8 accessible in the 1961 Custom made collection. But the huge differentiator was a normal OHV aluminum block motor in the 400 collection, which experienced the very same displacement and output as the Classic’s 127-hp Inline-6 cylinder.

Disruptive Innovation Dispels The Rambler Classic’s Unexciting Impression

Steve Magnante next to the rear of a 1962 Rambler American Classic Deluxe
Source: YouTube @ Steve Magnante

AMC’s aluminum block engines were being less expensive and more rapidly to make, allowing purchasers to benefit from the price tag financial savings. And in 1962, all AMC automobiles experienced dual-circuit grasp cylinders, which expected federal necessities 5 decades later. The innovation continued with the Classic’s deep coil journey suspension and ultramodern basic safety options, these types of as front and rear seatbelts and strong one-unit system building.

Irrespective of AMC’s powerful commitment to producing safer, cheaper, and smarter cars and trucks, the business nearly went bankrupt in 1967, a person year after the very last Rambler Vintage left the manufacturing unit. At that time, muscle mass autos commenced to dominate the market, producing considerably less desire for smaller gas-sippers. AMC jumped into the competition in 1966 with a 327 V8 4-pace Rambler Rebel. It followed up with new powerful new versions these kinds of as the Marlin, AMX, and Javelin.

Similar: In this article Are The Coolest Muscle mass Cars AMC At any time Designed

Even though the Rambler Classic is the muscle car’s whole opposite, its ground breaking attributes created it incredible. What is actually extra, these cars and trucks are continue to economical for collectors. In accordance to the typical.com web-site, the regular selling price across all design several years is $12,479, with an common expense of $9,050 for the 1962 design 12 months. The moment all over again, Steve Magnate has shown us a concealed, reasonably priced gem.